Applewood Cheese On-Pack Promotion
The What:
Brand development & strategy for Applewood Cheese. Driving sales across the big 4 retailers.
Developed the overarching brand strategy for Applewood Cheese focusing on the superior position as the UK's No.1 smoked cheddar. Brought to life on pack, through multiple promotions & supported with social competitions & advertising.
IDEAS WITH DISSENT.
123 Developed the overarching brand strategy for Applewood Cheese focusing on the superior position as the UK's No.1 smoked cheddar. Brought to life on pack, through multiple promotions & supported with social competitions & advertising.