Danepak Rapid Rashers Promotion

The What:

Driving trial & weight of purchase across Danepak bacon & Rapid Rashers.

Danepak = Serious bacon! But it still needed to drive trial & retention across its core product range & new sku's such as Rapid Rashers. Aligning with the ATL proposition on pack promotion ideas & wider shopper marketing activity was developed. In particular Rapid Rashers promotion ideas really dramatised the core 90 second cooking selling point.

IDEAS WITH DISSENT.

123 Danepak = Serious bacon! But it still needed to drive trial & retention across its core product range & new sku's such as Rapid Rashers. Aligning with the ATL proposition on pack promotion ideas & wider shopper marketing activity was developed. In particular Rapid Rashers promotion ideas really dramatised the core 90 second cooking selling point.

OUR THINKING

We believe in ideas that stretch and flex.

More Works

We love making shit happen & seeing our clients sales grow.